All things vintage: Alannah visits Jemporium

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A few weeks ago, I visited my favourite vintage shop, Jemporium in Cambridge. It’s an absolute treasure trove of vintage delights. I talked to Jenny, the owner, about vintage trends, Mad Men, and her top tips for vintage shopping!

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Jenny

Jenny

Prints are huge when it comes to vintage shopping. Aztec prints have been non-stop since last summer, Jenny tells me, as well as tie-dye and abstract, geometric colours (mostly found on 80s sportswear!). Animals and tropical prints are also in for summer.

Paisley, polka dots and Breton stripes are classic favourites, and who could forget about the lovely floral prints that fill the rails?!

The most popular brands are Levi’s (obviously), as well as sports brands such as Adidas and Nike. “Mostly, though, people focus mainly on colours, trends and prints for their vintage needs,” Jenny says.

Tribal/Aztec Prints

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Sportswear

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Seventies and Mad Men

Following our post from Mad Men, I asked Jenny about the popularity of the 60s/70s. Luckily, she’d just had a huge delivery come in full of amazing dresses and kimonos, as well as boho suede and fringing.

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I actually ended up buying this dress, and received so many compliments!

Kimonos galore!

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70s Boho

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Jenny’s top tips for shopping vintage:

  • Try on EVERYTHING! As sizes always vary, and things look different on the hanger.
  • Use your imagination – mix and matching makes for the best outfits.
  • Mix high street staples with vintage prints.
  • Accessorize – small details make outfits complete.

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A huge thank you to Jenny at Jemporium for letting me pick her brain on all things vintage.

Click here to check out Jemporium’s website.

Photos copyright Alannah Messett.

Mad Men in The Guardian

The Measure from The Guardian puts Dawn Chambers, Don Draper’s secretary, as second in ‘Going Up’, noting her as one of their goals.

Dawn Chambers - Mad Men, Season 7, Episode 2 - Photo Credit: Courtesy of AMC

Dawn Chambers – Mad Men, Season 7, Episode 2 – Photo Credit: Courtesy of AMC

“Dawn Chambers

Her afro and short, floral A-line dress is très moderne and trumps Joan’s Oscar de la Renta moment hands down. Style icon of Mad Men series 7, for sure.”

Dawn Chambers - Mad Men, Season 7, Episode 2 - Photo Credit: Courtesy of AMC

Dawn Chambers – Mad Men, Season 7, Episode 2 – Photo Credit: Courtesy of AMC

Mad Men Review

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Photograph: Frank Ockenfels 3/AMC

Photograph: Frank Ockenfels 3/AMC

The final series of Mad Men is upon us and today we are taking a look back at the inspiration that this cult show has had on design. Banana Republic went as far as to create a line inspired by the show and continue to cite the program as a major influence on their styling. This season sees the show moving into the 1970s which will be bang up to date with the current trends that harp back to this era. The depth of the characters and the historical authenticity of the show has created a worldwide fan base. Smoking, bar carts, endless cocktails and exquisite detail to the 1960 interior and fashion design has provoked much interest in the look, even if the viewing numbers are not as high as the hype.

Photo by Thanassi Karageorgiou

Photo by Thanassi Karageorgiou

March 14 – June 14.

‘Matthew Weiner’s Mad Men’ exhibition opened in March in The Museum of Moving Image, New York. The exhibition gives the public an insight into the making of the show with sneak peaks at the full sets, costumes, props as well as Matthew Weiner’s own research material. This exhibition reflects the potential cultural impact of television and has been widely reviewed in the press internationally. The 60s fashion evolves throughout each series and each of the different characters in Mad Men represented a different style.

Joan

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Season 1

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Season 4

Joan accentuates her curves with amazing form fitting office wear; she is the queen of the sassy 60s. Dresses or high-waisted skirts that cinched in the waist are a go-to for Joan. Rich jewel tones are perfect for the this powerful character.

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Joan plays with beautiful printed sixties accessories with her classic block colours.

Season 7 - Joan was ready for full prints, still sticking to her red roots.

Season 7 – Joan was ready for full prints, still sticking to her red roots.

Megan

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Megan came into the show at Season 4 and quickly established herself as the most fashion forward character, especially with her mix of prints, sometimes even channeling the 70s.

Peggy

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Peggy and plaids are a match made in heaven; she is the mistress of the geek chic. In season 6 a red pant suit was especially fashion-forward for that time and reflected how much she had grown. Peter pan collars, pussy bows and polka dots were the old Peggy while after season 3 outfits became fitting for a hard working girl.

Betty

Looking like the perfect housewife in a blue paisley dress.

Looking like the perfect housewife in a blue paisley dress.

Betty’s style has always been immaculate. Costume designer, Janie Bryant, was inspired by Grace Kelly for this character. She presents herself as the perfect housewife in full skirts and little waist-cinching belts. Janie Bryant dressed her in cool colours: “I always saw her character in whites, beiges, grays, and light blues. I love the idea of her being in cool, cool colors because her character is very cool.” – Elle magazine

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Betty also had impeccable maternity style. My favourite was this lace white dress, with the innocent pink belt. The look is pure and polished.

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Don

Don Draper, the hard living advertising executive, started a similar nostalgic influence with both Banana Republic and Brooks Brothers in the US. “His scurrilous behaviour was hidden by his perfectly groomed exterior, and he oozed timeless style” notes Lauren Cochrane in The Guardian. 

The Museum of Modern History is preserving one of his sharp suits long with his bar cart and packets of 1960s cigarettes.
“Make it simple, but significant,” as said by the man himself.
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There are many more styles we could have discussed and we will look shortly at the influence this has had on the 1960s revival in interior design. What we can conclude is that Mad Men is one of the most iconic TV series to hit our screens in the last few years.

(All photograph credit to AMC TV)