House of Hackney x William Morris

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By Alannah Messett –

House of Hackney is a luxury lifestyle brand, based in London, known for their beautiful prints. They were invited by the William Morris Gallery into the William Morris archive to choose key prints to be reimagined ‘for a new generation’. Frieda Gormley and Javvy M Royle took inspiration from the late artist and philosopher when they opened House of Hackney in 2010.

“Peacock and Dragon, Hyacinth and Blackthorn were selected for their stunning symmetrical proportions and imaginative use of motifs from the natural world. Adding a House of Hackney touch, Frieda and Javvy re-worked each print, experimenting with repeats and scales and applying a brighter, bolder colour palette than was possible with the natural vegetable dyes used by Morris & Co. The collection is completed by the Artemis print, a psychedelic homage to Morris’ work.” –

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From House of Hackney’s Instagram: L U X U R Y made affordable. Our F U R N I T U R E monthly finance plan for in store and online furniture purchases makes it easier to get the piece you’ve been C O V E T I N G all season. #HoHxWilliamMorris #Blackthorn #WilliamMorris #MadeinEngland

The collection incorporates interiors and clothing, including House of Hackney’s iconic pineapple lamps, reworked with the William Morris touch. HoH’s emphasis on quality, as well as being designed and made in England, make this a perfect collaboration.

“The collaboration was a dream project to work on. His principle of coupling beautiful design with a social conscience was a key inspiration in the founding of our own brand, and we are privileged to have been allowed to access his spectacular archive, bringing his works to a new audience,” said Freda Gormley, one half of HOH’s founders.


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From House of Hackney’s Instagram: Luxury C U S H I O N S to suit all. Find our extensive range online and in store. #HoHxWilliamMorris #WilliamMorris #Gifts

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From House of Hackney’s Instagram: Prepping for W I N T E R ? Our B E S P O K E services are to hand for unique upholstery and curtains. Drop by the Shoreditch store or drop us an email to see what we can do for you. Did you know 15% of sales of our P I N K products, like Artemis Amaranth Pink, will be donated to @breastcancernow in aid of #BreastCancerAwareness month? #ThinkPink #HoHxWilliamMorris

“Ornamental pattern work… must contain three qualities: beauty, imagination and order.” – William Morris

Shop here: HoHxWilliamMorris

Collaboration: Liberty London & Mamas and Papas


Liberty, London’s finest boutique, has collaborated with Mamas and Papas, blending Liberty’s iconic prints with the innovative designs of one of the biggest and most stylish baby brands.

Mamas and Papas started in 1981, with a focus on creating baby products that were innovative and trendy. They’re now a world-wide brand, with real parents trialing their products, so you know you’re making a good investment.

The collab has brought us three collections: travel, clothing and interior.

Travel Collection

Photo: Mamas and Papas

Photo: Mamas and Papas

Our favourite piece from the travel collection has to be the Special Edition Liberty Collaboration Urbo² Stroller, with a premium satin finish and metallic accents. The ultimate luxury in baby travel, thanks to the Liberty Caesar and Ares Feather print detail.

Clothing Collection

Photo: Mamas and Papas

Mamas & Papas Liberty Wild Flower Pink Collared T-shirt from £16 (Photo: Mamas and Papas)

Photo: Mamas and Papas

Photo: Mamas and Papas

At the moment the collection is mainly for girls, with more boys clothing coming later in the year. The adorable vintage styles of the Mamas and Papas clothing range sits perfectly with Liberty prints.

Sweet floral dresses with lace collars and tutu skirts have really captured our hearts, and the bow Navy Thorpe Bibs are a must-have!

Interior Collection

Photo: Mamas and Papas

Photo: Mamas and Papas

The interiors collection is full of beautiful pieces to complete your little one’s room. From rocking horses to moses baskets, every detail has been thought of and has that special Liberty touch.

Mamas & Papas Liberty Moses Basket £120

Mamas & Papas Liberty Moses Basket £120

Liberty are celebrating their 140th anniversary this year, and what better way to do it than with this exciting, new collaboration? In stores and online now!

Liberty also have an exhibition coming up in October at the Fashion & Textiles Museum, London, which we will also be covering. Keep an eye out!

Oasis and The V&A Collaboration: “My Life In Print”


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Alannah Messett

Oasis and The Victoria and Albert Museum of London have collaborated to create a capsule summer collection. Daisy Spurrier, the designer at Oasis, has delved deep into the museum’s archives, back into the 18th and 19th century, to find eleven beautiful botanic prints.


Photos of the My Life in Print campaign with Laura Jackson from the Oasis blog.

Photos of the My Life in Print campaign with Laura Jackson from the Oasis blog.

The capsule collection includes co-ordinating sets, kimonos, beautiful dresses and much more.

“It’s been really inspiring to work with such beautifully painted florals and to imagine someone spending hours hand-painting them all those years ago,” said Daisy – from

While studying for a Masters degree at Saint Martin’s she did some work at experience at Liberty and later took a job there as a textile archivist. This background in print history proved invaluable as she moved on into print design for Liberty, H&M and now Oasis.

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Daisy tells us more on the Oasis blog about the history behind the prints. Anna Maria Garthwaite was an acclaimed silk designer and she designed these prints around 1730. Daisy took elements from the prints to create ‘master prints’. She says, “These prints are perfect for patching, which is the print equivalent of colour blocking.”

Laura Jackson, the face of the campaign and Louise Thompson, from Made in Chelsea, were two of the celebrities attending the launch in April, as well as bloggers Olivia Purvis and Carrie Harwood:

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