UNIVERSE: selfridges corner shop

An amazing new multi-layered cultural collaboration between Vasarely Foundation, Paco Rabanne and Selfridges. Over the next three months, ‘Universe’ will explore the work of ground-breaking artist Victor Vasarely, his influence on contemporaries such as Paco Rabanne as well as today’s tastemakers, and how he continues to shape the future, in this extraordinary exhibition-meets-retail space at The Selfridges Corner Shop.

The Exhibition runs: 13 January – 27 March at Selfridges Corner Shop: London.

As part of this pioneering initiative in The Corner Shop at Selfridges London – and a first for us here at Selfridges – you can shop original Vasarely art works and sculptures within our very own curated, climate-controlled gallery space (complete with a hypnotic Vasarely-printed floor).

In addition, you can shop collectible works of art in the form of exclusive Vasarely-inspired products, available in store and online. From standout skateboards with mesmeric geometric-print decks to cushions cloaked in myriad colourful squares.

Paco Rabanne S/S 2022

Celebrating the influence of Victor Vasarely on his contemporary, Paco Rabanne, and future designers at the fashion house, iconic pieces from both the archive – including Paco’s signature metallic disc dresses from his 1969 collection – and the new season are also on display. Paco Rabanne’s current Creative Director, Julien Dossena, was inspired by Vasarely’s expressive art style for his Spring/Summer 22 collection, utilising the artist’s celebrated optical illusion prints across co-ordinated outfit combinations. 

Victor Vasarely

You can also learn more about the past, present and future of ‘op art’ and Victor Vasarely

Hungarian-French artist Victor Vasarely pioneered the Op Art movement – short for “optical art” – in the 1960s with his undulating, hypnotic forms that appeared to shimmer, bend and swell before the viewer’s eyes. While artists have long used varying techniques to create illusory effects that mimic depth, movement and light (the prominent artistic technique trompe l’oeil literally means “trick the eye”), it wasn’t until the emergence of Op Art that the mechanics of the gaze were given priority over the image itself. This was largely influenced by developments in science and technology, but also by wider cultural shifts and the dawn of the modern digital world.

Over the course of his career, he designed several public murals and, in 1976, he established the Fondation Vasarely in Aix-en-Provence. Working alongside architects, Vasarely designed the facade as a monumental optical artwork, comprising huge anodised aluminium plates decorated with geometrical motifs in black and white that are reflected on the surface of a large pond. He hoped the foundation would become a hub of innovation and creativity, a “laboratory of ideas”. While this ambition was never realised during his lifetime, today the foundation serves as both a public museum and an important site of reference for many artists.

Information and images from https://www.selfridges.com/GB/en/


LOEWE one of the world’s major luxury houses, founded in 1846 in Spain, and today under the creative direction of Jonathan Anderson launches its second collaboration with Studio Ghibli this week.

The Hayao Miyazaki movie Spirited Away was released in 2001 by Studio Ghibli to universal acclaim and became the highest-grossing film in Japanese history.  It was the first hand-drawn and non-English movie to win the Academy Award for Best Animated Feature. The dreamlike film tellsthestory of 10-year-old Chihiro Ogino who travels into the wonderful and terrifying world of Japanese spirits in a bid to save her parents from a curse inflicted by a witch named Yubaba.

On 6th January 2022 Loewe launch a capsule collection,

Loewe x Spirited Away following Creative Director Jonathan Anderson earlier collection based on Studio Ghibli’s 1988 film, My Friend Totoro, last January.

The most memorable characters from Spirited Away including the young Chihiro, Haku, the sorceress Yubaba and no face spirit Kaonashi feature in the eclectic collection of ready-to-wear apparel, blankets, scarves and bags. Loewe’s us renowned for first-rate craftsmanship and beautifully depicts Studio Ghibli figures through jacquard, print, appliquè, leather marquetry, or embroidery.


All images from Loewe.com and photographed by Juergen Teller.

Too early to dream of summer?

Are we a bit too eager to get this cold winter over and done with? Can you blame us? We are just so excited to share the brand new summer Sublitex prints. Vibrant colour, florals, tropical and paisley – just a few examples of what the Sublitex library has to offer.

Get in touch if you would are interested or looking for any particular designs; email Sarah at designandcolour@gmail.com.

Specific design requests from our 16,000 + design library or custom printing of your own digital designs can be sent to Sarah at;


07985 467997

Fashioning Masculinities : V&A

Wishing you all a Happy and healthy New year! Lets make 2022 a great year full of inspiration and new and exciting adventures.

We always start off the year by looking forward and making exciting plans. We came across this exhibition and have put it straight in the diary. Looks like one not to be missed.

Stay tuned to the print affair blog for another year of inspiration and fabulous prints from Sublitex. Please do get in tough is there is anything you would like to see in terms of our print archive.

At a moment of unprecedented creativity in men’s fashion and reflection on gender, we will explore how designers, tailors and artists – and their clients and sitters – have constructed and performed masculinity, and unpicked it at the seams.

Fashioning Masculinities: The Art of Menswear is the first major V&A exhibition to celebrate the power, artistry and diversity of masculine attire and appearance. Contemporary looks by legendary designers and rising stars will be displayed alongside historical treasures from the V&A’s collections and landmark loans: classical sculptures, Renaissance paintings, iconic photographs, and powerful film and performance.

The exhibition showcases the variety of possible masculinities across the centuries from the Renaissance to the global contemporary.

The first gallery Undressed explores the male body and underwear, looking at how classical European ideals of masculinity have been perpetuated and challenged over the centuries.

The second gallery, Overdressed, explores the elite masculine wardrobe, epitomised by oversized silhouettes, lavish materials like silks and velvet in daring colours, and symbolic patterns to express status, wealth and individuality.

The third gallery, Redressed, opens with a reflection on English country tailoring and the origins of the suit – with historic garments from the V&A collection shown alongside contemporary reimaginings, including a kilt by Nicholas Daley – before exploring how military attire influenced civilian dress.

Redressed will also include paintings as well as extensive photography showing changing styles and attitudes, from Oscar Wilde, Claude Cahun and Cecil Beaton to The Beatles and Sam Smith.

All images from https://www.vam.ac.uk/

The exhibition opens March 22nd 2022. Tickets are available to book now.

Be Bold

Looking forward, we must try to be optimistic and we predict that next summer there will be a swing towards bold prints in bright colours. There is a need to break free and make a clear statement of intent to be cheerful and make a loud noise. Here are our top print picks brimming with positivity.

Specific design requests from our 16,000 + design library or custom printing of your own digital designs can be sent to Sarah at;


07985 467997

A Printed Christmas

Does it really matter whats inside the box when the wrapping looks so gorgeous. Paperchase has a fabulous range of printed wrapping paper in some gorgeous traditional designs as well as some fun modern prints.

The tree is the centre of attention in many a house this holiday season. Weather its classic, chic and elegant or quirky, whacky and fun. There are so many fabulous decorations on the market.

Holiday homeware can brighten up the home, add some colour and print to your home this season!

Christmas Jumpers can be cool! Weather it’s traditional fair isle designs or fun bold graphics there is a jumper out there for every style and taste.

Vintage florals

Here are some beautiful Sublitex vintage florals for SS2022

“One of many trends for next summer is a continuation of the penchant for vintage florals. There is a romantic feel and the colours are sometimes dusty and at other times given punch when laid on a black ground. Either way the feel is a quietly optimistic interpretation of a retrospective floral”

Specific design requests from our 16,000 + design library or custom printing of your own digital designs can be sent to Sarah at;


07985 467997

Beautiful People: The Boutique in 1960s Counterculture

This exhibition explores how in the mid 60s a handful of Chelsea boutiques sparked a fashion revolution.

Individuality was key to the Chelsea boutiques. In the 1960s there were changing attitudes towards gender and sexuality inspiring new ideas and freedoms of expression. Fuelled by new radical young designers, catering to an elite group of artists, aristocrats and musicians ready to express themselves: the beautiful people.

“We are young, rich and beautiful, and the tide – we through – was turning in our favour. We were going to change everything, of course, but mostly we were going to change the rules.” Marianne Faithful.

Compromising of 3 gallery spaces the Fashion and Textile museum creates an immersive exploration of a dramatic and incredibly loved period of British design with over one hundred fashion ensembles and outfits.

Moving through the gallery influences of art Nouveau, Eastern mysticism and psychedelic graphics are a feast for the eyes. Indian inspired florals, jewel toned velvet dresses give you a taste of what it was like on these fabulous, androgynous, individual and flamboyant boutiques.

Tickets are available now and should be pre-booked atftmlondon.org. Adult: £12.65, concession: £11.55, student:£10.45, under 12s: free.

Images: Beautiful People: The Boutique in 1960s Counterculture Copyright of the fashion and Textile museum.

Only Swirls allowed: Retro vibes

Happy friday!

A colour splash for your inbox this week; we’ve seen a lot of retro prints on the catwalk and highstreets. Take a look at some fabulous Sublitex prints in this theme. Remember – all designs can be recoloured to your requested palette.

Specific design requests from our 16,000 + design library or custom printing of your own digital designs can be sent to Sarah at;


07985 467997

Siobhan Murphy

We first fell in love with Siobhan (also know as ‘interior curve’) on ‘interior design masters.’ Her bold, colourful and fun approach to interiors was really inspiring and uplifting. You can see from her incredibly popular Instagram account the way that both fashion and interior design are so important and flow through everything that Siobhan does having originally studied fashion and accessories as well as being a trained milliner.

Now Siobhan has her first cushion collection with Freemans titled ‘Find the Fun.’

“My dream has always been to design my own collection and I’m absolutely thrilled to be designing my FIRST homeware collection. I just love design especially fashion and interiors which started from an early age by dressing up my Barbies and customising their clothes. I cannot wait to launch this fabulous new range.”

Shop the collection here: https://www.freemans.com/siobhan-murphy/

You really need to check out her instagram account: interiorcurve. It is a feast for the eyes with fabulous fashion and interior inspiration. The perfect injection of happy, colour and fun into your day.


If you want to explore even more Siobhans’ website is a wealth of amazing images of her amazing 1930s Art Deco house. Nothing shy and retiring about this interior. https://www.interiorcurve.co.uk/