Anna Glover for H&M

1

H&M’s most recent print collaboration is with the award-winning London based designer, Anna Glover.  Best known for her beautifully intricate wallpaper designs, this was a new approach to print design for the designer.  Who better to develop a fashion print range with than H&M who are pretty much the inventors of the “Fashion Colab” concept. It is  really refreshing to see them work with a designer who is not a household name after the stream of big designer labels such as Kenzo, Erdem and Stella Mcartney, to name but a few.

2

Anna designs all of the bejeweling floral designs in her nature filled studio space in East London. The prints are hand painted in Gouache and then scanned and printed digitally.

3

 

 

“I love the combination of the hand-painting and the digital, but the hand-painting is key. I just feel it’s a timeless technique and I really like seeing the evidence of the hand and the brush marks, and that always translates really beautifully to fabric.” Anna Glover, H&M Magazine

4

Anna and the team at H&M came up with the idea of transporting people to a beautiful surreal garden and all of the prints are the flora and fauna from there.

7

Anna and the team at H&M came up with the idea of transporting people to a beautiful surreal garden and all of the prints are the flora and fauna from there.

8

@annagloverinteriorsinstagram

Screen Shot 2018-05-14 at 22.13.18

11

10.jpg

http://www.hm.com/us/magazine/culture/interview/2018/04/anna-glover-x-h_m-a-garden-of-earthly-delights

https://www.annaglover.co.uk

All images from H&M.comand Annaglover.co.uk

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )

w

Connecting to %s