The printed sleepwear brand, Yolke, was bought to our attention after a collaboration with Whistles last year. The brand was launched by friends Ella Ringer and Anna Williamson in 2013 after working at Temperley together. The pair describe the brand as ‘a loungewear brand with a DNA in print led design’ which is definitely apparent across their vibrant patterned range. With Ella Ringer designing the brand’s contemporary bespoke prints, pattern is really at the heart of this brand and is a very important factor in each collection.
Anna Williamson and Ella Ringer, founders of Yolke
Anna Williamson and Ella Ringer, founders of Yolke
Yolke created a range for Whistles featuring two exclusive prints (Fly Away and Wild Thistle) across silk pajama sets and eye masks.
The combination of fashion forward, playful prints and luxurious fabrics has gained the brand a reputation as a contemporary, stylish leisure label. Now a well respected, sort after brand in Selfridges, the brand is going from strength to strength.
@yolkegirl Instagram
@yolkegirl Instagram
Here are a look at some of their current collections:
Botanist collection
Havana collection
Stripes collection
We also love how you can shop collections visually by prints.