House of Hackney x Reformation is here. The renowned British print house and cult US clothing brand join forces to present a capsule collection of must-have pieces you’ll want to wear again and again.
Balancing beautiful designs with the idea of mindful consumerism, this collection celebrates the two brands’ shared eco-conscious and socially aware values. Everything in the collection is made from recycled fabric in limited production runs, ensuring low wastage and an environmentally friendly approach.
Marrying House of Hackney’s iconic prints with Reformation’s effortlessly flattering silhouettes, the range comprises dresses, tops and jumpsuits that all transcend seasonal trends. With three breath-taking prints across four shapes, sustainable fashion never looked so good.
“We’ve been obsessing over House of Hackney’s unique and whimsical prints for a long time and are thrilled to be joining forces for this capsule collection! Marrying amazing House of Hackney designs with some of our fave Ref staples, the collection stays true to our shared commitment towards sustainable and waste-free practices.” – Yael Aflalo, Founder and CEO, Reformation.
“We are so excited to join ‘the Reformation’! This capsule collection is a true representation of our fashion principles and overall values as a brand, creating beautiful designs with an eco-conscience. We feel honoured to be partnering with one of the leaders in this movement towards sustainable and low wastage fashion.” – Frieda Gormley, Co-Founder and Director, House of Hackney.
Here is a look at some of the beautiful prints in the collection:
With thanks to the press team at House of Hackney. All images copyright House of Hackney.