Moooi Carpets

laura design

By Laura Newton –


Digital printing of carpets

Digital printing is allowing creativity to run riot in many industries and this week we will look at Moooi Carpets from The Netherlands. Moooi have a great showroom on Great Titchfield Street in London where the amazing lighting fixtures always adorn the windows. Next time you are in the West End venture in and see the most amazing digitally printed carpets and rugs.


This is is great film about Moooi Carpets showing the actual printing of the product. I strongly suggest that you should watch this;

Click here:

My overall impression is the same as when I visited the LaRio digital print line at Sublitex in Alba, Italy. This process is so immediate and so clean!

I trained and grew up with a dirty textile industry. Print plants were often wet or smelly, ink splatted canisters and troughs of ink all around, screens and cylinders being cleaned, polished, prepared and moved in and out of production.

Digital printing has revolutionized the textile printing industry. While conventional printing will always have its place when it comes to high volume, the rapidity to market for custom and development work is ideal for digital printing.



Speeds of production in digital printing is continually increasing and so is the demand for unique design.

This technology is perfect for the contract market where the desire for the spectacular and individual design as a signature feature for properties is now essential. On occasions a piece is being used in the reception area for immediate impact on arrival. Other uses include a total flooring solution in offices to define specific areas or to personalize restaurants, hotels and airport lounges to name but a few. Panels of carpet are also being hung as wall art.

Moooi carpets use a Chromojet 800 printer to achieve incredible divers yet accurate tones through mixing 16 basic shades and using 76 dpi reproduction to create an unlimited mix of colours. Process or CMYK colour technology has numerous advantages over traditional spot colour printing where each screen or cylinder prints a different hue.

Ecologically, less dye is wasted, there are fewer cleaning cycles and less energy is consumed leading to a more environmentally friendly way to print carpet. Importantly, only the number of metres actually needed can be produced leading to a more efficient production route.

Another advantage for designers is that smaller minimum production runs make this product both accessible and flexible solution. Take a look at the catalogues to be totally wowed.












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